Share Depression

Depending on viewpoint, one of the benefits of the 'economic recession' is that share prices have tumbled by up to 90% in many cases. The transfer of cheap stock has followed as a consequence to unknown investors. It's almost as if the entire scenario has been engineered to ultimately redistribute the wealth 'when' everything picks up.

   The Tesco catch-phrase: "Every little bit helps."

Turn that around from the probably intended connotation as far as the consumer is concerned and it becomes how every little bit helps Tesco and its shareholders. The consumer is just the vehicle to increase profits.

That may be regarded as

cynical

but is a plausible interpretation